Vision for Business Success - Join the Movement Focus Group

The goal of the Vision for Business Success (VBS) Campaign is to relaunch and reposition the National Black Chamber of Commerce (NBCC) as a modern, solutions-driven leader in inclusive economic growth — one that bridges legacy and innovation. The campaign seeks to reconnect, re-engage, and re-energize the NBCC network by uniting entrepreneurs, chambers, and partners around a bold, mission-driven movement to “Reconstruct a New Vision for Business Success.” Through dynamic storytelling, digital engagement, and strategic collaboration, VBS aims to break down systemic barriers to capital, technology, and opportunity while promoting sustainable business growth and global connectivity. Ultimately, the campaign’s goal is not only visibility but mobilization — to transform NBCC’s reach into measurable impact by empowering Black-owned and disadvantaged businesses to compete, scale, and thrive in the global digital economy. VBS positions NBCC as the central catalyst for economic empowerment, linking community-driven action with global opportunity through programs like the Pan Global Hub, 360i Innovation Hub, and TradeReady360.

SEO and Social Media Strategy

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of followers/likes and share Develop, implement and manage our social media strategy Define most important social media KPIs Manage and oversee social media content Measure the success of every social media campaig Stay up to date with latest social media best practices and technologies Use social media marketing tools such as Buffer Attend educational conferences Work with copywriters and designers to ensure content is informative and appealing Collaborate with Marketing, Sales and Product Development teams Monitor SEO and user engagement and suggest content optimization We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to : Become the number digital platform for Black entrepreneurs This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.