Steve Fritzenkotter
Steve Fritzenkotter
Instructor / Course Developer
(1)
5
Location
Escondido, California, United States
Bio

Steve is managing general partner in an internet marketing firm, Focus Marketing Partners. Previous experience includes sales and marketing research consulting for companies such as MilliCare Environmental Services and Burlington Industries. His education includes an MBA with an emphasis in marketing. He serves as a business instructor at UCR and UCI Extended Learning programs. In addition, he received the Distinguished Instructor award for UC Irvine, 2017.

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University of California, Riverside Extension
University of California, Riverside Extension
Riverside, California, United States

International Marketing

MGTX497.10

Sep 27, 2022 - Dec 7, 2022

The ideal project for student teams to focus on would be a firm that markets a products or services internationally, or would like to explore doing so. Student teams would examine the current marketing strategy and offer plans to expand segmentation.

Matches 1
Category Customer segmentation + 2
Closed
University of California, Riverside Extension
University of California, Riverside Extension
Riverside, California, United States

International Marketing

MGTX497.10

Jan 12, 2022 - Mar 17, 2022

The ideal project for student teams to focus on would be a firm that markets a products or services internationally, or would like to explore doing so. Student teams would examine the current marketing strategy and offer plans to expand segmentation.

Matches 1
Category Customer segmentation + 1
Closed
University of California, Riverside Extension
University of California, Riverside Extension
Riverside, California, United States

Strategic Marketing

UCRX2021

Jan 19, 2021 - Mar 1, 2021

Students at the University of California, Riverside Extension program are available to conduct a marketing project to achieve a strategic goal for your organization. This semester students working in small groups will apply their knowledge in marketing to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. The students will use marketing research, strategy, digital promotional tools and marketing best practices to create a report and presentation.

Matches 0
Category Communications + 2
Closed
University of California, Riverside Extension
University of California, Riverside Extension
Riverside, California, United States

International Marketing Spring 2025

Marketing Mangagement

Apr 17, 2025 - Jun 10, 2025

The ideal project for is for international student teams to focus on would be a firm that markets B2C products or services internationally, or a start-up who would like to explore doing so. Student teams will examine the current marketing strategy, or create one, and/or offer plans to expand current segmentation.

Matches 0
Category Market expansion + 1
Closed